The objective of this consultancy is twofold: (a) to develop a knowledge base, and (b) to distill lessons and policy alternatives regarding TDM strategy implementation in order to promote the sustainability of urban mobility systems, through the promotion of active and public transport and disincentives on private car and motocycle use; all based on the analysis of:
(i) the challenges that restrict the São Paulo Transport and Mobility Sector policy response to implement those responses;
(ii) the best practices in cities that managed to integrate innovative thinking and the new mobility patterns into their transport and mobility policies regarding urban space and TDM.
(iii) evaluating measures and policies that act on travel behavior changes; and
(iv) evaluate the cost-benefit of implementing these measures and the revenue collection potential.
The final deliverables include recommendations based on international benchmarking and a specific in-depth analysis on the Municipality of São Paulo.
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